Posted by Dan | Posted on 31-08-2010
I knew it was going to be a good event, when I was sound-checking for the evening’s festivities when a bunch of guys walked onto the rooftop. I had just got the sound right; my 1200’s were playing real vinyl (no, not Sorato!) - “California” by Tupak. Then one of the guys walked over and told me that ‘that guy over there is Dr Dre’s son.’Obviously I then all but fluffed the next mix, which was a Florence and the Machines cover of You’ve Got The Love (curiously, my sound-check became a set at that instant) but it didn’t matter. The slightest of nods of respect, and I was there!
Unfortunately, my DJing was going to be limited to the soundcheck that day, as it turns out that our real DJs (DJ Smiles Davis and his Majesty, Zen Freeman, were both Sorato users (my vinyl habit is a hard one to break) so I left them to it. It turns out, well I knew already, that they are both awesome and killed it.
Anyway, we were launching the NSA showroom. Special thanks to, genuinely, our best friends - Ben Sherman (who’s amazing new FW’10 collection was the talk of the evening) for putting down some dough for the bash and for providing the soccer balls for our vips. Guys, your participation was well received. I echo that sentiment for our friends at Belvedere and Hennessy who, equally, became the toast of the town that night.
Who was there? Well, the ones that made the most noise….
1. Flaunt Magazine. Obviously… what do they feed those guys?
2. MYMAG. Well it was Creative Director - Warren Noronha’s birthday, so they had a ‘reason d’etre’
3. The Head of the BBC in America. Just for being an upstanding Brit!
4. Wayne from Samsara. The best mens’ silver accessories since Chrome Hearts and the guy behind the liquor at the bar? Is this man off the hook or what?
5. Siobhan from Bananarama.
6. The Missus. As usual, the most beautiful and coolest chick in the room.
7. By contrast, a musical A-lister that came and who then stepped on someone’s toe, refused to apologize and when told that that just wasn’t cool… he left. There are words for people like that, that I can’t repeat here.
The rooftop at the NSA showroom
Big thanks again to:
Ben Sherman, MYMAG, Samsara, Kill City, Flaunt, Yellow Fever, Maison Catering, The Frosted Cupcakery, Belvedere and Hennessy.