Thursday, July 21, 2011

The Family Silver

Posted by Dan | Posted on 14-03-2011

Western Glove Works have been making workwear since 1921.  Last time I checked, there was only one other company making workwear longer… but their name escapes me.  Anyway, WGW’s flagship brand - Silver Jeans Co. is about to shoot the FW’11 campaign.  Last time we took off to shoot in Big Sur (see movie below).  This time we prefer to be somewhere that we can order from a pizza restaurant that doesn’t have squirrel as a topping option (I’m nearly vegan for goodness sake) and where we can show just a little more of the edgier side of SJC.  I’m hoping it will be equally as much fun though, and as we’ve worked with these guys for a while now, something tells me it will be.